Vietnamese automaker VinFast formally launched its first VinFast Store at Toronto’s Yorkdale Trade Center on November 16, as reported by CleanTechnica.
Fulfilling the brand’s second of five phases
Later this year, the opening of the next seven stores and after-sales facilities is scheduled, including those at the Park Royal Mall in Vancouver, British Columbia, and the CF Carrefour in Laval, Quebec.
As per the report, this move fulfills the brand’s second of five launch phases in North America.
Notably, executives from the automaker alluded to a “gradual and phased” debut in North America beginning in areas where there is an “acceptance of brand diversity” to “prove what capabilities of the brand” at the VinPro Media Tour group in Vietnam last September.
According to VinFast Chairwoman Le Thi Thu Thuy, the automaker has made a purposeful and deliberate attempt to flourish in the nations where it has set its objectives. She noted that it needs a clear insight into the market and the extent of brand acceptance.
Future of Mobility
VinFast Yorkdale was developed with modern and minimalist design styles, cutting-edge technology, and an engaging customer experience to reflect the “Future of Mobility” concept.
Furthermore, VinFast has reasoned why it aims to grow, particularly in Canada. She said, “Canada is one such market.” However, she also said, “it will never be an easy task to convince the world of VinFast cars, but we are very much up to the challenge.”
VinFast Canada CEO also stated:
“The opening of the first store in Canada marks the next milestone in VinFast’s global expansion journey. Our network of stores will be key in interacting with our customers, ensuring quality service, and strong relationships in Canada on our journey towards a sustainable future.”
Customers can easily reach VinFast Yorkdale owing to its convenient location. Through these, customers can learn more about the interior and exterior features of VinFast’s electric SUVs, the VF 8 and VF 9, and the company’s cutting-edge technologies.
Customers can also interact one-on-one with VinFast product experts. Apart from that, visitors will be able to test drive the VF 8 and view features of the vehicle on a giant LED screen at VinFast Yorkdale.
Remarkably, the launch of VinFast’s new store in Canada is a good strategy to introduce the automaker’s offerings and attract new buyers.
