Chinese electric vehicle startup Zeekr released teaser images for the performance variant of its 001 flagship sedan on Thursday through the social media platform Twitter/X.
Instead of focusing the teaser on the Zeekr 001 FR, the Geely-owned brand decided to bash industry leader Tesla.
“Plaid is dull. The #ZEEKR001FR is a new type of beast. Standby for more information.”
Zeekr
As obvious, Zeekr is referring to Tesla’s Plaid EV variants for the Model S and X. This remark indicates the Chinese automaker’s commitment to target Tesla in this particular segment.
Zeekr 001 FR details
The teased images of the Zeekr 001 FR proves that the new variant is indeed a sporty-looking EV.
Considering the automaker’s latest assertions, customers may anticipate a performance that would beat or at least match Tesla Plaid models’ capabilities.
The ZEEKR 001 FR will hit the market “in a matter of weeks,” Reuters reported citing a source familiar with the matter. Meanwhile, deliveries will reportedly occur before the new year arrives.
The source further asserted that it would have a base price of more than RMB 1 million ($138,700).
Unfortunately, Zeekr is yet to release the final specifications and price of the upcoming Zeekr 001 FR.
See Also:
- Zeekr X starts production in China
- Geely’s Zeekr introduces an EV appraisal platform as used vehicle sales grow
- Zeekr aims to sell 650,000 premium EVs by 2025 as part of its global expansion efforts
- Zeekr, a Chinese EV brand, has surpassed Xpeng in value
- Zeekr X EV sighted ahead of its European launch
Zeekr is undoubtedly seeking to beat Tesla in its home market, China. However, it must be noted that it will need to launch more aggressive strategies than just one sports car to overthrow the global market leader.
It would be interesting to know how Zeekr developed the Zeekr 001 FR, considering its courage to slam the famous Tesla Plaids.
