Tesla continues to lead the German electric vehicle industry with its popular electric crossover, Tesla Model Y. According to the Federal Motor Transport Authority (KBA), it sold a total of 5,408 units in February 2024 alone.
This remarkable sales figure enabled America’s electric crossover to advance as the top-selling SUV and battery electric vehicle (BEV) in the country.
Tesla Model Y’s lead
According to the sales data, Germany sold 61,925 SUVs last month. Therefore, the Tesla Model Y’s 5,408 unit sales accounted for 8.7% of the country’s total SUV sales in the given period. It is indeed remarkable, considering that SUVs hold 28.5% of the entire German automotive sales.
In the all-electric vehicle segment, the Tesla Model Y reached a whopping 19.7% market share in February 2024. For context, Germany sold a total of 27,479 BEVs.
Passenger plug-in EV sales in Germany – February 2024
Tesla’s Model Y undoubtedly made a huge contribution to Germany’s electric vehicle industry growth. According to the data, passenger plug-in electric vehicles’ market share was 19.3% last month. Of that total, BEVs accounted for 12.6%, while PHEVs held a 6.7% share. These rates compare with 21.5% overall, 15.7% BEV, and 5.8% PHEV from the same period last year.
It turns out that BEV sales have not yet recovered after the government suddenly withdrew purchase incentives in late December 2023.
Top-selling BEVs – February 2024
Presented below are the most popular BEV models in Germany in February 2024:
| Rank | Model | Units Sold |
| 1 | Tesla Model Y | 5,408 |
| 2 | MG MG4 | 1,504 |
| 3 | SKODA ENYAQ | 1,260 |
| 4 | VW ID.4/ID.5 | 1,227 |
| 5 | SEAT CUPRA BORN | 972 |
| 6 | DACIA SPRING | 944 |
| 7 | AUDI Q4 E-TRON | 889 |
| 8 | VW ID.3 | 872 |
| 9 | MERCEDES EQE | 776 |
| 10 | BMW i4 | 774 |
| 11 | SMART FORTWO | 766 |
| 12 | MERCEDES EQA | 722 |
| 13 | BMW iX1 | 685 |
| 14 | HYUNDAI IONIQ 5 | 591 |
| 15 | VOLVO EX30 | 566 |
| 16 | TESLA MODEL 3 | 550 |
| 17 | KIA EV6 | 530 |
| 18 | VOLVO XC40 | 522 |
| 19 | AUDI Q8 E-TRON | 510 |
| 20 | HYUNDAI KONA | 472 |
Top-selling BEVs – YTD
As expected, the Tesla Model Y remained the top-selling all-electric vehicle in the German market from January to February 2024. Presented below are the rankings:
| Rank | Model | Units Sold |
| 1 | Tesla Model Y | 10,522 |
| 2 | SKODA ENYAQ | 5,902 |
| 3 | VW ID.4/ID.5 | 5,434 |
| 4 | BMW i4 | 4,876 |
| 5 | FIAT 500E | 3,885 |
| 6 | BMW iX1 | 3,773 |
| 7 | SEAT CUPRA BORN | 3,694 |
| 8 | AUDI Q4 E-TRON | 3,678 |
| 9 | MG ZS EV | 3,528 |
| 10 | VW ID.3 | 2,952 |
| 11 | OPEL CORSA-e | 2,814 |
| 12 | AUDI Q8 E-TRON | 2,558 |
| 13 | MERCEDES EQA | 2,470 |
| 14 | MERCEDES EQE | 2,395 |
| 15 | DACIA SPRING | 2,380 |
| 16 | Tesla Model 3 | 2,376 |
| 17 | SMART FORTWO | 2,274 |
| 18 | MINI COOPER SE | 2,159 |
| 19 | BMW iX | 1,941 |
| 20 | HYUNDAI IONIQ 5 | 1,840 |
Tesla Model Y’s significant lead in the German automotive industry is unsurprising, given that it offers a balanced package of price, performance, and utility. Its production also transpires locally at Tesla’s Gigafactory Berlin, enabling the Musk-led company to easily and rapidly deliver the model across Europe.
