Italian luxury sports car maker Ferrari has just confirmed that its inaugural electric vehicle has already hit the road for testing as it prepares for an official debut in 2025.
Ferrari deploys inaugural EV for road testing
Ferrari Chief Executive Benedetto Vigna disclosed that the automaker’s first electric car prototypes have already completed more than “several thousand kilometers” of testing, Autocar reported.
Ferrari’s test drivers got the chance to experience driving the mysterious electric sports car first before anyone. CEO Vigna asserted that they test multiple cars for comparison, which is “an important metric that we are making a reference to.”
The Ferrari boss pledged to develop the highly awaited electric car “the right way” as the iconic automaker transitions to a new era. CEO Vigna also hinted that the upcoming Ferrari EV will be a lot of fun to drive, as fans expect from them.
“People buy a Ferrari because when they buy a Ferrari, they have a lot of fun. It’s a combination of things.”
Ferrari CEO Benedetto Vigna
In late June 2024, the first Ferrari electric car recently stimulated buzz when it appeared near the company’s home base in Maranello, Italy. Automotive photographer Derek Cornelissen spotted the test mule with modified Maserati Levante design elements, implying it could have a similar structure.
Production plans
Ferrari formally inaugurated its new solar-powered factory last month as it prepares to produce its first electric car model.
CEO Vigna asserts the new e-building, powered entirely by renewable energy, will “light up Ferrari’s future.”
The Ferrari EV will hit an all-new production line, which is expected to open in January 2025. The brand’s first four-door SUV, Purosangue, will likely initiate production, followed by the SF90 Stradale PHEV. The highly awaited electric car will reportedly follow in 2026.
It must be noted that Ferrari will be adding EV production without disrupting its current hybrid and gasoline-powered car assembly lines.
The Italian automaker also plans to produce batteries, electric motors, and inverters at the new e-building in Maranello, Italy.
Pricing
Reuters reported, citing a source familiar with the matter, last June 19 that Ferrari’s first electric car offering will cost more than $500,000 (€500,000).
Ferrari CEO Benedetto Vigna commented in an interview with Autocar on Wednesday that the reports were “a surprise.” He explained that Ferrari “define the price of a car” a month before the official launch.
Apart from that, the Ferrari boss omitted from confirming (or denying) the price tag. Nonetheless, we can expect more details about the first Ferrari EV’s pricing soon ahead of its launch next year.
Excitingly, industry sources claim that Ferrari is already developing its second electric car model as it seeks to catch up in the rapidly growing EV market.
The first-ever electric Ferrari is expected to have its first debut next year before it officially hits the market in 2026.
These efforts are a crucial part of Ferrari’s strategy to achieve its target of having BEV and PHEVs account for 60% of its total vehicle sales by 2026.
