Italian luxury sports car Ferrari opened its new solar-powered factory on Friday, ahead of the production commencement of its first electric vehicle product.
Ferrari’s e-building inauguration
According to the press release, Ferrari officially inaugurated its new e-building in Maranello, Italy, on June 21, 2024.
Relevant personalities, including Italian President Sergio Mattarella, Ferrari Chairman John Elkann, Vice Chairman Piero Ferrari, CEO Benedetto Vigna, and other Ferrari workforce representatives, attended the event.
“We are honoured to have President Mattarella with us for the inauguration of the e-building, a plant that combines the centrality of the people in the workplace with respect for the environment.”
Ferrari’s Chairman John Elkann
The e-building runs on 100% renewable energy, aligning with Ferrari’s sustainability goals.
New solar-powered plant paves way for first Ferrari EV
Ferrari is gearing up to introduce its first electric vehicle to remain competitive amid the global shift to clean energy vehicles.
In order to deliver its debut model, Ferrari developed the roughly $214 million (€200 million) factory that would “light up” the brand’s future. Ferrari believes that the e-building will allow the company to continue to “audaciously redefine the limits of what’s possible.”
The newly opened facility will produce the first Ferrari electric sportscar alongside the brand’s next-gen hybrids and internal combustion engine-powered cars.
In addition, it will also crank out EV batteries, motors, and inverters to enable seamless production for the debut EV model.
It features more than 3,000 solar panels that yield 1.3 MW of energy. It also reuses rainwater and energy in the production cycle to recover/redirect 60% of the energy consumption for battery and motor testing.
First Ferrari electric supercar primed for production
Ferrari’s e-building inauguration comes after a recent report claiming the first Ferrari EV will sell not less than $535,000 (€500,000.)
Sources familiar with the matter also revealed that Ferrari is already working on its second electric car model. While its development is still in its early phases, it will also reportedly undergo production at the new e-building in Italy.
By 2026, Ferrari seeks to have its electric vehicles and plug-in hybrid vehicles account for 60% of its overall sales. The first all-electric is set to debut by the end of 2024 ahead of its market launch in 2025.