German automaker BMW Group saw a year-on-year sale increase of 10.6% to 651,798 global vehicles in Q4 2022. However, its full-year 2022 sales result recorded a YoY decrease of 4.8% to 2.4 million units, as reported by InsideEVs.
The overall Q4 and 2022 results:
| Brand | Q4 Sales and Growth | 2022 Sales and Growth |
| BMW | 566,826 (up 11.0%) | 2.1 million (down 5.1%) |
| Mini | 83,652 (up 8.2%) | 292,923 (down 3.0%) |
| BMW Group Automotive | 651,798 (up 10.6%) | nearly 2.4 million (down 4.8%) |
“…a year in which all industries faced headwinds from supply bottlenecks, China’s pandemic lockdowns and the war in Ukraine. The main impact was felt in the first six months of the year, with deliveries down compared to the previous year. Sales increasingly picked up in the second half of 2022.”
BMW Group
BMW Group plug-in electric car sales in Q4 2022
BMW Group recorded a new quarterly high in the sales of plug-in electric vehicles in Q4 2022. The overall volume saw a YoY increase of 56% to over 150,000 units.
Furthermore, almost one in four new cars (23%) was rechargeable. For the second consecutive quarter, the vast majority of plug-ins were BEVs.
These data show that the volume and momentum are currently in favor of BEVs.
BMW and Mini plug-in car sales worldwide – Q4 2022
| Category | Sales and Growth | Market Share |
| BEVs | 87,560 (up 98%) | 13.5% |
| PHEVs | 62,951 (up 20%) | 9.7% |
| Total plug-ins | 150,511 (up 56%) | 23.1% |
BMW Group plug-in electric car sales in full-year 2022
BMW Group reported a YoY sales growth of 32% to 433,795 plug-in electric cars in 2022. BEVs accounted for 215,755 units, representing a 108% growth from 2021.
Remarkably, the full-year result for BEVs also doubled, like in Q4. Meanwhile, PHEVs dropped to below the 2021 records.
| Category | Sales and Growth/Decline | Market Share |
| BEVs | 215,755 (up 108%) | 9.0% share |
| PHEVs | 218,040 (down 3%) | 9.1% share |
| Total plug-ins | 433,795 (up 32%) | 18.1% share |
The BMW Group stated its subsequent goal is to reach a BEV share of 15% in 2023. We are likely talking about more than 350,000 BEVs if we add 9% and 215,755 units in 2022. This target indicates a potential increase of at least two-thirds year-over-year.
“Our strong product line-up is the best response to a challenging environment – and enabled us to more than double our sales of fully-electric vehicles again in 2022. We are confident we can build on this success in 2023, as we continue to see particularly high order intake for our fully-electric models.”
Pieter Nota, Board of Management member at BMW AG
Remarkably, worldwide deliveries of all-electric vehicles by BMW Group total over 500,000.
Plug-in car sales by brand
BMW brand reported sales of 172,011 all-electric cars in 2022, while Mini had 43,744 units.
Notably, the Mini Cooper SE was the most popular model of the Mini brand, with a 21% market share globally.
BEV/PHEV sales YTD:
| Brand | Sales | Growth/Decline |
| BMW BEVs PHEVs | 372,956 172,011 200,945 | up 35.6% – – |
| Mini BEVs (fully-electric Cooper SE) PHEVs | 60,839 43,744 17,095 | up 14.3% up 25.5% |
| BMW Group Automotive BEVs PHEVs | 433,795 215,755 218,040 | up 32% up 108% down 3% |
It is worth noting that BMW has announced plans to debut a new model this 2023. Among these models are the BMW i5 and the all-electric Spectre from Rolls-Royce. Furthermore, the BEV Mini Countryman is one of the two electric cars that Mini will debut for the new Mini family.
BMW Group sales in Q4/YTD December 2022 at a glance
| 4th Quarter 2022 | Compared with previous year % | YTD Dec. 2022 | Compared with previous year % | |
| BMW Group Automotive | 651,798 | +10.6% | 2,399,636 | -4.8% |
| BMW | 566,826 | +11.0% | 2,100,692 | -5.1% |
| BMW M GmbH | 52,801 | +30.2% | 177,257 | +8.4% |
| MINI | 83,652 | +8.2% | 292,923 | -3.0% |
| BMW Group electrified1 | 150,511 | +55.6% | 433,795 | +32.1% |
| BMW Group BEV | 87,560 | +98.3% | 215,755 | +107.7% |
| Rolls-Royce | 1,320 | +4.1% | 6,021 | +7.8% |
| BMW Motorrad | 43,562 | +15.7% | 202,895 | +4.4% |
BMW is undoubtedly a company to keep an eye on in the automotive industry. It will be interesting to see how it fares this year, particularly in light of its future BEVs.
