Banking and financial services firm Bank of America is set to launch its “EVolution” program for the third consecutive year on September 8.
For context, the EVolution is a special virtual electric vehicle show featuring BofA and industry leaders discussing the “latest trends” in EV technology.
“You’re invited to EVolution 2023
A virtual summit with Bank and industry leaders discussing EV trends
Friday Sept. 8th, at noon Eastern.”
Bank of America
EVolution key details
As mentioned, EVolution is a virtual event organized by Bank of America to promote electric vehicle adoption.
The special event aims to deliver insightful information about electric vehicles and encourage customers to join the shift.
BofA indicated that the event would provide “insights. into design trends, car features, charging, financing, and more.”
Below are the list of presentations we can expect from the Bank and participating companies:
| Presentations | Presenters |
| State of the EV Union | Head of Bank of America Institute Liz Everett Krisberg and Senior Automotive Analyst, BofA Global Research John Murphy |
| Go Everywhere. Stay Anywhere™ with THOR Industries | SVP of Global Innovation, McKay Featherstone, on the RV industry |
| Can the Grid Sustain Evolution | Chanel Parson, director of electrification, Southern California Edison |
| Driving to New Segments | Frank Vacca, head of new cars at Volvo Car USA |
| Pedal to the Metal | Michael Widmer, metals strategist, and Martyn Briggs, thematic investing strategist, BofA Global Research |
| Curbing Range Anxiety | Dr. Emad Dlala, VP of Powertrain, Lucid Motors |
| Delivering in the Commercial Vehicle Industry | John Harris, CEO and Co-Founder, Harbinger Motors |
Significance of the event
There is no doubt that demand for electric vehicles has been constantly increasing due to the collaborative efforts of governments and automakers in promoting the technology, especially in the US.
Bank of America Institute’s recent study projected that the EV market share and new model launches between 2024 and 2027 would surpass conventional vehicles for the first time in history.
In response, BofA has been launching various programs to accelerate EV uptake in the US. Some of these programs include funding, special projects, and “information and educational” prospects to aid employees and customers planning to buy an EV.
The upcoming EVolution is also among the Bank’s EV-focused programs. It expects the event to attract more customers when they hear about the latest trends and technologies in the EV industry.
“As demand for electric vehicles continues to grow, we are delighted to bring together a broad range of industry and thought leaders to offer insights on the progress and challenges of this growing market.”
Fabien Thierry, Bank of America’s Head of Consumer Vehicle Products
About Bank of America
Bank of America is among the top financial institutions globally, with a wide range of clients from individuals to large corporations. Some of its key services include “banking, investing, asset management and other financial and risk management products and services.”
BofA has a strong presence in the US, with roughly 68 million consumer and small business customers. It also has about 3,900 retail financial hubs and around 15,000 ATMs. Additionally, its superior digital banking now accumulated about 57 million verified users.
See Also:
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- Tesla may launch Cybertruck’s delivery event at the end of Q3, per CEO Musk
- Tesla cybersecurity hacked at the Pwn2Own event
Programs like BofA’s EVolution are undoubtedly an effective approach to promoting electric vehicle adoption. It would feature relevant topics about the technology, which may urge customers to consider a purchase.
For those interested, you can watch the virtual event by registering here.
