Tata Motors has announced its plans to expand its electric vehicle portfolio in India. The Indian automaker is set to launch the brand-new Tiago EV on September 9 in an effort to reach a 30% EV penetration rate by 2030.
Owing to its previous models like the Tata Nexon EV and Tata Tigor EV, the firm presently holds the top spot in India’s electric passenger car market with a market share of 80%. Now, the firm plans to introduce a more affordable option in its lineup, the Tata Tiago EV.
The launch of the Tata Tiago was announced on World EV Day and is believed to be the cheapest electric vehicle in the country at probably below Rs. 10 lakh.
Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles Ltd., and Tata Passenger Electric Mobility Ltd., said, “Earlier this year, we had unveiled our 3 phased approach towards building a comprehensive EV portfolio. As we accelerate our future journey, we are committed to launch 10 EVs in different product segments, body styles and affordability levels. Today, is a momentous occasion for us, as we announce the expansion of our EV portfolio further with a new mainstream intervention from the stable of Tata Motors, the Tiago EV. As a leader, we are now pioneering the next phase of the EV market expansion, which will bring all the EV benefits of an exciting yet easy drive, silent cabin, low cost of ownership to a more accessible level.”
The Tiago EV will resemble its gasoline-powered predecessor in appearance. However, reports claim that it will have EV-specific features, such as a closed grille up front and blue accents throughout, which Tata already tried out in its Tigor model. In addition, it will also have a dual-tone cabin.
The company has not yet disclosed the Tiago EV’s driving range, but it is anticipated to have a greater running range than Tigor’s 306 kilometers on a single full charge.